Packaging & P.O.S.
Inspirational and protective, our fresh ideas will have it all wrapped up.
The art of good packaging serves two main functions, to promote the product to the consumer and to protect and preserve the contents. Beautiful, well designed packaging can make a big difference to the choices a consumer makes when bombarded with the sights and sounds of a retail environment. Clear branding and innovative formats will give a product shelf appeal.
When designing packaging we consider the environmental impact, the storage and transport issues and of course the retailers requirements for maximising shelf space. It is also vitally important to display mandatory information without compromising the visual impact of the package.